There is a tradition in America for coffee shops. This tradition is now taken a grip in Britain the greed of a Starbucks and costa on every street corner. The expansion is driven by greed by the extrusion of the corporate companies we find it very difficult to resist this greed.
I have challenged the coffee tradition by interpreting the traditional english tea house, where a british tea house might of been quite formal i have reinvented the tea house in a more colourful and playful way, introducing a teacup ride at its heart.The project feeds on greed.With the sin greed i have added the tradition of britain and taking away the coffee and bringing back the fun with tea and cake.. I love the fun of this design , it is little crazy idea but it is a test for the sin greed.The carousel provides opportunities for the customers to take a balcony view of other sin driven activities in the arcade. The oversized cupcakes are in fact huge over sized cake dip lays to tempt customers to consume more cake.
The challenge through this design is also promotion but not promotion of product but what the product means our british values.
. Creating this fun environment is a reminder that as a society we need not loose our traditional values but enjoy them.
. The luring advertisement of cakes galore and then to face the spinning tea cup ride which over seas the rest of the miller arcade is a challenge in its self.
. This is a bright fun environment to try not to over indulge on greed before the the ride takes a hold of you.